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3 Google AdWords Tips
- Keywords: Avoid general keywords. Be specific and choose words and phrases a customer would use to find your products of services. Keywords that are too broad may show up on searches that are less relevant to your business.
- Your ad: Send customers to the right place on your website. Make sure that your ad sends customers to the most relevant page on your website. If they're looking for a specific product but land on your home page, they may not be able to find what they really want.
- Call-to-action: Make your product or service easy to buy. A clear call-to-action like Buy Now, Sign Up Today or Learn More will encourage customers to take the next step.
For more tips like these, head over to the AdWords Online Classroom, where you can watch step-by-step videos that show you how to improve your AdWords performance.
If you prefer expert help with your Google AdWords campaign, contact us today. We’ll help you drive more traffic to your website.
To your web success,
www.LukeHayes.com.au
Web Marketing Strategy
Best Selling Author of Website Masterplan
Luke Hayes | Sunday, November 13, 2011 | Leave a Comment or a Question (0) |
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