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Anonymous Facebook Comments - Should I Delete?
YES DELETE
You don’t want to provide your competitors with an easy way to insult your business and run you down… so feel free to delete this type of malicious comment as soon as possible.
If a Fan uses rude/profanity, racial and ethnic slurs, if they post hateful, threatening, or pornographic content, if they bully and intimidate other FANs for their comments or make disparaging personal remarks… feel free to delete their comment.
If you are questioned by a FAN for deleting their abusive comment and it clearly falls into the above category, you can feel comfortable explaining your acceptable policy.
DO NOT DELETE
Firstly it’s important to know that if you have a bad product or service, people are going to post negative comments on the Internet… and you have a much bigger problem than just negative comments.
When you receive criticism on your Facebook page it feels like a dagger in the chest. Stay calm. Think before you react.Yes I know your first instinct is to defend yourself and go on the offensive. Is typing an angry rebuttal with equally abusive comments going to be smart considering everyone on the web can read it?
A Facebook manager has to be able to accept the good and the bad. You don’t want to insult clients and FANs by dismissing their criticism… don’t delete these negative comments; instead work to resolve the problem.
If you receive constructive criticism, thank the person for their suggestion at the start of your response. You can go on to explain what you did or will do to sort this out, or simple let them know you will consider their advice.The key is toshow your FANs and the online community you are engaged and care. If you do you’ll find that people will be forgiving and supportive.
There will always be the potential for positive and negative feedback. It’s the way you react to it that shines either a positive or negative light on your business.
To your web success,
www.LukeHayes.com.au
Web Marketing Strategy
Best Selling Author of Website Masterplan
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