On a separate piece of paper develop a hand drawing of the site map.
(This is the structure of your website at a glance)
Below is a list of generic Web Page to give you some ideas
for your own business.
Marketing and Sales
Online Catalog / Brochure / Shop
Product / Service descriptions (Pictures & Videos)
Pricing & Packages
Special Offers / Events
Benefits & Outcomes
Schedule / Calender of events
Testimonials (Customer letters or quotes)
Promotional Images (Downloadable high & Low res. images)
Lists of Re-sellers / Distributors
Forms (Feedback, Orders, Surveys, Information requests)
Advertising Banners (Advertising space can be sold)
Members Section (Registration required)
Product or Service Updates
Training Materials / Manuals
Forms (Information requests)
Support Contact Details
FAQ’s (Frequently Asked Questions)
Articles (Relevant information)
Help Section / Search
Recommended resources (Books, Tapes/CDs, Videos, Assoc.)
Glossary Of Terms
Navigation must be clear and logical.
Apply the “three clicks rule”. Make sure your visitor can find whatever they're looking for within three clicks. If not, you run the risk of them becoming frustrated and leaving.
How do you want the Navigation to work?
If sub navigation is necessary, how do you want it to work?
Is there a website that you like that demonstrates what you have in mind?
Will there be different navigation areas?
If YES, How will they be grouped?
( E.g. Services together, Business information together)
Will more pages be added to the site over time?
If YES, approximately how many extra pages (links or buttons) to the main navigation?
-Web Page Content
Type the copy (text) for each web page into a word document.
( Presenting your brief digitally will reduce the cost of design )
At the top of each page, put the page heading.
If necessary write a brief description / the purpose of each page or any special comments.
The important part is the copy (text) for that page.
Underline any text that should be a hyper link.
Remember to fill each web page with key words and phrases to improve your ranking in search engine listings.
Collect all images to be used on the site, including company logo.
Images for the web should be 72 dpi (resolution)
Is photography required?
Is scanning required?
Hyper links throughout the text body
Email links (What addresses (e.g. sales@ info@ peter@ )